Yahoo a anunţat în decembrie că va implica mai mult social media în portalul său de Internet, dar nu făcuse publice detalii privind serviciile care le va oferi. Acum, Gigaom scrie ca Yahoo nu va face altceva decât să integreze activităţile online ale utilizatorilor, chestie care va fi la fel de irelevantă precum şi alte iniţiative ale companiei.
Primele integrări vor fi cu Facebook, iar apoi vor urma şi alte asemenea servicii online. Targetul ar fi să ajungă la peste 80 de servicii până la sfârşitul lunii aprilie 2010.
Alt plan al Yahoo este să includă pe toate site-urile sale comentarii de la vizitatori.
Right now the people you see in your Updates are those with whom you have explicit Yahoo Connections. Next the company will add in your Mail and Messenger contacts. (Google is also planning to make use of existing social ties in its communications products.)
Yahoo will also try to make helpful content connections itself. So if an update says “Just saw ‘Avatar,’” Yahoo might drop in the appropriate movie trailer.
The beauty of the Yahoo Updates product is that it isn’t really a product. And there won’t be any “big bang release,” said Simms. Unlike similar efforts like FriendFeed or Cliqset, which are great at aggregating social activity, Updates doesn’t require users to do anything but go to their friendly and familiar Yahoo sites — something millions of people do every day. And Yahoo should be able to attract developers to build interesting things because it can offer them an tremendous amount of traffic.
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